
The GLICO Life Microinsurance team held its 2026 Mid-Year Performance Review from 24 to 25 August 2026, bringing together Microinsurance Managers and Business Development Coordinators (BDCs) from across the country.
The two-day program was held under the theme:
“One Team. One Goal. Greater Results.”
It was supported by the message:
“Turning Challenges into Opportunities, Opportunities into Sales—Accelerating Growth in the Second Half.”
Reviewing the first half of the year:
The Mid-Year Performance Review provided a platform for participants to assess the Microinsurance team’s performance during the first half of the year, identify key challenges, and agree on practical measures to accelerate growth.
Managers and BDCs reviewed business results from their respective markets and shared experiences from their engagements with customers and communities across the country.
The discussions also allowed participants to identify opportunities for expanding market reach, improving customer engagement and strengthening the delivery of accessible insurance solutions to individuals and families.
Developing granular strategies for the second half:
As part of the program, the Chief Business Developer–Micro, Cynthia Ewusi, facilitated a session on the team’s Second-Half-Year Granular Strategies.
The session focused on developing targeted strategies on a market-by-market and area-by-area basis, enabling managers and BDCs to respond to the specific opportunities and challenges within their respective operational areas.
An Ashanti Region case study was used to provide practical insights into market assessment, opportunity identification, customer engagement and sales execution.
Through the case study, participants examined how local market information could be translated into focused activities and measurable business results.
Turning opportunities into sales:
The review emphasized the importance of moving beyond broad strategies to implementing practical actions tailored to individual markets and customer segments.
Participants were encouraged to strengthen field engagement, deepen relationships with customers and partners, and consistently identify opportunities to extend insurance protection to more Ghanaians.
The program also reinforced the need for collaboration, accountability and effective execution as the team works towards achieving its targets for the financial year.
Executive Chairman encourages the team:
The Executive Chairman of GLICO Group, Dr. Kwame Achampong-Kyei, visited the session and encouraged the team to remain focused, resilient and committed to achieving greater results.
His engagement with the participants reinforced Management’s support for the Microinsurance team and the important role it plays in extending affordable insurance protection to individuals, families and communities across Ghana.
Renewed commitment to greater results:
At the end of the two-day review, the Microinsurance Managers and BDCs left with renewed energy, clearer market-specific strategies and a shared commitment to accelerating growth during the second half of the year.
The program reaffirmed the team’s determination to transform challenges into opportunities and convert those opportunities into sustainable sales and increased insurance protection for customers.
One Team. One Goal. Greater Results.
We Cushion You for Life.
©2026 GLICO Life